Lenovo Malaysia

WORK SCOPE:

VIDEO PRODUCTION

CLIENT: Lenovo Malaysia

CAMPAIGN: Lenovo Premium Care

AGENCY: Apostrophe Marketing Communications

‍What did we do for them?

We proposed, scripted, filmed and published 4 mini commercials to portray the different scenarios and demographics of computer users. We wanted to convey that ‘Lenovo Premium Care’ will be there for us to keep ourselves in check - hence portraying the warranty service as a human figure, always with the customers making sure things will be okay and hassle-free.

Lenovo Premium Care - Gamer

Lenovo Premium Care - Girl

Lenovo Premium Care - Student

Lenovo Premium Care - Parents